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Wednesday, November 2, 2011 from TalentRooster

Recruiter Uses Video - Wins!

Recruiting professionals realize that the unemployment challenge continues to plague our great nation and it doesn’t appear to be going away anytime soon.  Therefore, now more than ever it is imperative that you work smart and use technology to increase your odds for success. 
The definition of insanity is doing the same thing over and over, yet expecting different results. Why do many recruiters continue to operate status quo when there are technologies that will enable you to significantly increase your batting average?  Here’s a staggering stat – recruiting professionals help less than 2% of the candidates they interview.  It doesn’t matter if you work within a corporation or out of your basement, this statistic is universal.  So you’re interviewing hundreds of candidates every year, spending thousands of dollars and hours, yet less than 2% ever materialize into a placement or new hire. Insanity.
How about those “homerun” candidates that you know are a perfect fit?  You nudge, email, call and follow up, but the process is an eternal cog.  It just takes time and time kills deals. Ugh. 
Here’s an idea that will: 
A:  Reduce the time required by traditional hiring processes by 40%.
B:  Increase your candidate’s chance for hire by 50%. 
C:  Make you look like a hero for introducing obvious technology.
If you are a recruiting professional who has not given serious thought to video interview / video resume technology, you really need to give it a look.  Who wouldn’t want to see and hear potential candidates answer questions of a clients choosing, before committing to an interview?  How potent would it be to include this video as part of your recruiting process?  We all know that video will continue to play a vital role in recruiting – why not be one of the first to introduce it? 
Video technology offers recruiting professionals the single greatest opportunity to improve their business since the advent of the internet.  You don’t seriously believe that future job seekers will still rely on Word documents as a means of representation – do you? 
Video resume / video interview technology has come a long way since the VHS tainted this powerful resource.  A recent article in The Wall Street Journal estimated that 42% of all first interviews will be done from a webcam.  The Recruiting Director at Wal-Mart estimates that video technology saved them over $2,000,000 in 2011.  The success stories go on and on.  Improve your process and grow your business with video – it’s coming soon to a competitor near you. 

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